Permission based email marketing continues to rank as one of the most effective avenues of communication for business marketers. Whether you need to reach consumers or executives, your message needs to be helpful and relevant to continue to command space in a subscriber's inbox.
We create custom, mobile-friendly email solutions, informed by SEO, and driven by your audience's desire for content length and frequency. We frequently perform A/B split tests and analyze the results of each campaign to ensure your future email campaigns continue to deliver the content your audience responds to.
We combine best practices and your existing analytics to provide strategic guidance for your email communications.
We ensure your email service provider of choice integrates with your existing infrastructure, including your CMS, CRM, ERP, etc.
From editorial calendar planning to full article copy, we research and incorporate SEO phrases for your articles to extend the reach and lifespan of the email articles on your website.
We design and develop beautiful, mobile-friendly emails and test across all major platforms and devices.
We deploy emails using the Mailchimp ESP but work with a variety of email service providers including Bronto, Constant Contact and more.
Sending a campaign is only half the battle. We provide full campaign analysis and recommendations that incorporate the results of any email tests performed (subject line, article length) to ensure each future email is smarter than its predecessors.
Email marketing is most successful when your list consists of subscribers who have asked to receive more information about your products and services. We'll help you speak to your subscribers through search engine optimized, mobile-friendly email campaigns that reduce unsubscribes. Ongoing campaign analysis will ensure content topic, article length and message frequency are right for your audience. Ready for more? We'll help you grow your subscriber list with customized digital advertising plans.