As part of our policy, we do not send emails to lists that have been purchased or otherwise obtained without permission from your subscribers, we can help you understand the difference. Cream City Digital is not legally responsible for any client's non-compliance with the law.
Compliance Requirements for Email under CAN-SPAM
To be CAN-SPAM compliant:
"Each separate email in violation of the CAN-SPAM Act is subject to penalties of up to $16,000, so non-compliance can be costly. But following the law isn’t complicated. Here’s a rundown of CAN-SPAM’s main requirements:
For more information, see: https://www.ftc.gov/tips-advice/business-center/guidance/can-spam-act-compliance-guide-business
Cream City Digital typically works with the MailChimp ESP for email template creation and to send email campaigns. We do work with other email services providers upon request.
Customers are liable for any damages sustained by Cream City Digital due to a customer’s violation of our email policy.
Email marketing is most successful when your list consists of subscribers who have asked to receive more information about your products and services. We'll help you speak to your subscribers through search engine optimized, mobile-friendly email campaigns that reduce unsubscribes. Ongoing campaign analysis will ensure content topic, article length and message frequency are right for your audience. Ready for more? We'll help you grow your subscriber list with customized digital advertising plans.